Kent
Kent brand story started with the production of the Kent Miss bonbon candies in early 1970s. Kent Miss bonbon became the generic hard candy in a very short time. New launches like Tofy contributed to the success story.
Kent candies with their double twist packs became the candy for generations, a giving item from grand mothers to grand children.
In 1980s box chocolates were added to the range with the brand Kent Madlen. So, Kent brand became stronger in the market mainly in traditional religious giving occasions like Bayram.
In the last decade, Kent brand became the brand of Bayram with the continuous marketing support building an emotional bond with the core consumers.
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Available from:
Christie International Limited
Unit 8, Frogmarsh Mill, South Woodchester,
Stroud, Gloucestershire, GL5 5ET, England.
Tel: +44 (0) 1453 874 170
Fax: +44 (0) 870 139 9576
Skype: andrewjohnchristie
E-Mail: sales@christie-international.com
Web: www.christie-international.com